If you're here, I'm guessing you've figured out that hard way

(and possibly expensive way)

that there are not shortcuts to building a sustainable business.

Good. That means you're ready for the real work.

The kind that takes 12-18 months but actually lasts.

The kind that builds on solid foundations instead of quick-fix tactics.

The kind that works for your life, not against it.

The BFF Club

3 Core Modules : Fundamentals, Strategies, Tools

The Gold Standard Library - Templates, Scripts and Resources that Actually Work

Live Weekly Coaching Calls : Real Time Support That Moves You Faster

Community + Support + Accountability

Your Not Dong this Alone

The BFF Club

Where identity meets execution.

You already know enough.

Now it’s time to become the version of you who follows through.

Because it’s not more information you need.

It’s a new identity and the tools to back it with action.

The BFF Club is where you shift how you think, plan with intention, and execute relentlessly.

We’re not building businesses based on hustle, we’re building them based on who you’re becoming.

What's Inside

BFF Fundamentals: Six core areas that transform how you think and execute

BFF Strategies: Current, proven methods for audience building and client attraction

BFF Tools: Identity shifts and practical resources that turn knowing into doing

BFF Plus (Private Coaching)

Where strategy meets soul and execution finally happens.

This isn’t “let’s hop on a call and talk about it.”

This is real-time partnership with someone who will not let you hide behind your cleverness, your overthinking, or your half-finished funnels.

In BFF Plus, I step inside your business with you.

We map, build, refine, launch, together.

We make decisions quickly. We take action relentlessly. We shift your identity in the process.

You get:

  • A revenue-generating strategy mapped and implemented

  • Funnel and tech support inside FG Funnels (yes, I know the platform and will help you set it up)

  • Daily access to me (Voxer, email, Zoom), no “see you next Thursday” coaching delays

  • A container where your excuses don’t get oxygen, only your growth does

  • Deep identity work to match the level of success you’re craving (and finally ready for)

This isn’t therapy.

This isn’t a mastermind.
This isn’t a program full of people you're paying to hide behind.

This is the place where your next level self gets built in real time, with me
Keeping the pressure on without the confusion, doubt or overwhelm.

You already know what to do. But you're not doing it.
That’s where I come in.

Ness Jones

NESSJONES.COM.

Private Coaching Testimonial

As a dog separation anxiety expert, I've worked with some of the most recognizable names in the industry, but always with limited success in building my own sustainable business model. That all changed when I started working with Liz. She took the time to deeply understand my unique background, strengths and vision. Together, we co-created a strategy that feels tailored just for me - one that I absolutely love executing because it aligns with who I am. For the first time, I have a clear plan to follow that makes sense for my business. Liz helped me develop service offerings that I'm passionate about, making it easy to enroll clients consistently. In fact, I now have a reliable pipeline that gives me certainty about where my next clients are coming from. If you've been struggling to find a repeatable, long-term business approach designed around your lifestyle and talents, look no further than Liz. Her rare ability to blend strategy with your distinct voice is game-changing. I'm finally operating a profitable business I enjoy, on my terms.

Connect with Me

Business, Belief & the Bits In Between

Business, Belief & the Bits In Between

LB Fundamentals

Helping smart solopreneurs stop second-guessing themselves and build sustainable businesses the strategic way.

"You can't outperform the way you think"

lbfundamentals.com - All Rights Reserved - Terms & Conditions | Disclaimer | Privacy Policy